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Mass Chip Sampling

Over 4.5 million samples since 2011!

Prime Marketing was tasked with sampling 20,000 bags of Food Should Taste Good tortilla chips in a 2-day period (8 hours total). Our brand ambassadors distributed thousands of tortilla chip bags in two high-traffic Toronto locations: St. George Station and Union Station.

  • 2 locations visited over 2 days (8 sampling hours total)
  • 20,000 samples distributed